Before founding and serving as Chairman and CEO of Qnary, Bant was the Worldwide CEO of Interpublic Group’s global search and social media agency Reprise. His past roles have included President of global media agency Initiative, Executive Director of the IPG Media Lab, Founder of Ansible (IPG’s Mobile Marketing Agency), and Executive Vice President of global digital communications at Universal McCann (IPG).
Bant has extensive agency holding company experience. He worked at IPG’s holding company level leading the merger and acquisition activity of digital marketing and media agencies and technologies. He also worked on the corporate development team that led the sale of agency holding group BCom3 to Publicis. He started his career working at the holding company WPP as part of the first class of WPP Fellows.
Before joining Interpublic, Bant Breen was the Founder and President of a strategic marketing and communications consultancy BB Dentsu affiliated with Dentsu Inc. Prior to that, he led global digital advertising activities for Leo Burnett Worldwide.
Bant has worked and lived in Asia-Pacific, Europe and the U.S. He now lives in New York City with his wife, Carmen, and two boys, Alejandro and Nico. He is a regular speaker at digital media and entrepreneurial industry events.
Bant is also a media and marketing scholar and for the last six years has taught part-time at Blanquerna-Ramon Llull University in Barcelona, one of Europe’s leading communications universities. He is a doctoral candidate at Blanquerna-Ramon Llull University on the topic of advertising and artificial intelligence (completion January, 2020). Bant has an M.A. from the University of Cambridge and a B.A. from Duke University.